Create Your First Project

Start adding your projects to your portfolio. Click on "Manage Projects" to get started

.pro-gallery-wix-wrapper {display: block !important;} .pro-gallery-wix-wrapper .gallery-item-container {opacity: 1 !important; display: block !important;}

Vita Coco x Amanda Anisimova

Project type

Iconic, Speed

Date

August 2025

Location

New York City

Vita Coco partnered with US tennis sensation and Wimbledon finalist Amanda Anisimova in 2025. When Amanda blew away the competition on her way to the US Open semi-finals, the brand wanted to show its support with an iconic digital billboard in Times Square. This campaign was live in under 12 hours and received over 100m earned impressions on social media, with Amanda herself taking a trip to Times Square for a selfie!